NFT Collections That Create Value
Another aspect of NFTs being receipts could have a bigger affect on the potential secondary market. Let’s revisit McDonald’s from a previous article. (check that article here) As McDonald’s creates these NFTs that are given for each purchase, catering to the collector would be key. Making them clever, bright or even following a certain marketing campaign would be wise. Other ideas could include, creating a big, puzzle like NFT collection that someone could collect over the course of a month or a certain promotion time period. The collection of these could not only be a really rad collectors piece but also potentially generate significant value.
Now that your mind is moving, you now know what our minds do all day (unfortunately, some days). Think with us now about the secondary market of NFTs. If you’re not familiar with this; search opensea.io or think, eBay for NFTs. A secondary market for NFTs is actually already a huge thing, however; this could add an interesting twist. Let’s elaborate.
Collecting Collections
As an example, let’s take Jack. Jack loves coffee and gets a cup every morning. He’s such a collector, that over the course of the month, he has collected an NFT for each day he’s purchased a cup. At this point, this collection of, let’s call them, August 2024 coffee goer NFTs, is group are not only 30 or so different NFTs, but a collection that could be put all together as a big puzzle. This collection, depending on the company, could hold value that could be sold on the secondary NFT market to an avid McDonald’s or Starbucks fan for far more than the $5 for each of the 30 days ($150) used to receive the NFTs for the coffee. Jack then goes to Opensea and lists his collection of August 2024 McDonald’s (or Starbucks, enter any company here) coffee cup collection. Imagine a super fan of McDonald’s coffee (again, enter any company or product here) being willing to pay far more than the $150 it took for Jack to acquire them for their own collection.
Collectible NFTs Could Create a New Industry
This could open up a completely new industry when it comes to digital assets and the possibility of collecting NFTs as a side hustle/flip opportunity as well as a collectors dream. Another example; Sarah drives around each day to 5 or 10 different restaurants or places giving out NFTs as receipts. She starts her collection of NFTs of what she is either interested in, or something that he thinks will have value at the end of the week or even month. After the week or month is over, when all of her puzzles are completed from each restaurant for a cup of coffee, or whatever she chose to collect could also be listed on Opensea and sold for more than she spent collecting them.
Conclusion
Once again, please keep in mind, this is only fast food restaurants and is just the tip of the iceberg when it comes to the possibilities for businesses or even the ideas that can and will be created when it comes to this space. We definitely think there is a boatload of opportunities when it comes to the concept of collections of NFTs having significant value on the secondary market. Interested in learning more about NFTs? Find our other articles here, subscribe to our newsletter and be sure to follow us on our socials.
